HomeFootball DirtThe inaugural Super Bowl in Las Vegas is causing a surge in...

The inaugural Super Bowl in Las Vegas is causing a surge in prices on the resale ticket market.

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The anticipated Super Bowl in Las Vegas on February 11 between the Kansas City Chiefs and the San Francisco 49ers is driving ticket prices to record highs. On the secondary-market site TickPick, the average purchase price was $9,815 on Monday morning, almost double the final average price for last year’s game. The cheapest ticket on TickPick for this year’s game was $8,188, more than the low price at this point last year.

TickPick’s co-CEO Brett Goldberg said in a statement that the demand is hitting record highs and that fans want to experience their team winning a Super Bowl in Vegas. On StubHub, the average price of tickets sold was $9,300 on Monday. Sales on the website are 90% greater than last year at this time and 147% greater than the 2020 meeting between Kansas City and San Francisco.

The convenient location for 49ers fans is helping drive demand, with California residents accounting for 26% of tickets sold on StubHub. Sales are nearly double this time last year and early demand has far surpassed the last time Kansas City and San Francisco met in Miami.

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